/* ============================================================ L&T Cleaning Design System (ltx.css) Editorial premium, inspired by Zera Studio language, adapted for a fresh, conversion-focused cleaning brand. Fonts (loaded in ): Cormorant Garamond, Jost, Space Mono ============================================================ */ :root{ /* --- palette: cream ground, botanical olive, warm stone --- */ --cream:#F2EEE3; /* page ground */ --paper:#FBF9F3; /* cards / lighter */ --ink:#181C16; /* near-black, faint warm-green */ --ink-2:#232821; --olive:#3E5637; /* primary action */ --olive-2:#557049; /* hover / bright */ --sage:#8CA07D; /* soft accent (works on dark) */ --sage-2:#A9BE9A; --stone:#CDBFA6; /* hairlines, secondary */ --stone-soft:#E3DAC7; --brass:#A67C3B; /* metallic warm highlight */ --gold:#C7A008; /* stars only */ --muted:#6E6A5E; /* muted text on cream */ --muted-d:#A7AFA0; /* muted text on dark */ --line:rgba(24,28,22,.14); --line-d:rgba(242,238,227,.16); --shadow-sm:0 1px 2px rgba(24,28,22,.05),0 4px 14px rgba(24,28,22,.05); --shadow-md:0 10px 34px rgba(24,28,22,.10),0 4px 10px rgba(24,28,22,.05); --shadow-lg:0 26px 60px rgba(24,28,22,.16); --serif:"Cormorant Garamond",Georgia,Cambria,"Times New Roman",serif; --sans:"Jost",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif; --mono:"Space Mono",ui-monospace,Menlo,Consolas,monospace; --r:16px; --r-sm:10px; --r-lg:26px; --container:1180px; --pad:clamp(20px,5vw,64px); --gap:clamp(28px,6vw,96px); /* section rhythm */ } /* ---------- reset-ish ---------- */ *{box-sizing:border-box} html{scroll-behavior:smooth;-webkit-text-size-adjust:100%} body{ margin:0;background:var(--cream);color:var(--ink); font-family:var(--sans);font-weight:400;font-size:17px;line-height:1.7; -webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility; overflow-x:hidden; } img,video{max-width:100%;display:block} a{color:inherit;text-decoration:none} button{font-family:inherit} ::selection{background:var(--olive);color:var(--cream)} /* ---------- layout ---------- */ .container{max-width:var(--container);margin-inline:auto;padding-inline:var(--pad)} .section{padding-block:var(--gap)} .section--tight{padding-block:clamp(24px,4vw,56px)} /* ---------- type ---------- */ .display{ font-family:var(--serif);font-weight:500;line-height:1.02; letter-spacing:-.01em;font-size:clamp(44px,8vw,104px); text-wrap:balance;margin:0; } h1,h2,h3{font-family:var(--serif);font-weight:500;line-height:1.06;letter-spacing:-.01em;margin:0;text-wrap:balance} h1{font-size:clamp(38px,6.5vw,78px)} h2{font-size:clamp(30px,4.6vw,54px)} h3{font-size:clamp(21px,2.4vw,27px)} .serif-i{font-style:italic} p{margin:0 0 1.1em;max-width:64ch} .lead{font-size:clamp(18px,2.2vw,22px);line-height:1.6;color:var(--muted)} strong{font-weight:600;color:var(--ink)} /* mono eyebrow: (01 / 06) LABEL */ .eyebrow{ font-family:var(--mono);font-size:12px;letter-spacing:.22em;text-transform:uppercase; color:var(--olive);font-weight:400;display:inline-flex;align-items:center;gap:.7em;margin:0 0 1.1em; } .eyebrow .num{color:var(--brass)} .eyebrow--dash::after{content:"";width:44px;height:1px;background:var(--stone)} .kicker{color:var(--muted);font-family:var(--mono);font-size:12px;letter-spacing:.18em;text-transform:uppercase} /* ---------- buttons ---------- */ .btn{ display:inline-flex;align-items:center;justify-content:center;gap:.6em; font-family:var(--mono);font-size:12.5px;letter-spacing:.14em;text-transform:uppercase; padding:16px 26px;border-radius:999px;border:1px solid transparent;cursor:pointer; transition:transform .25s cubic-bezier(.2,.7,.2,1),background .25s,color .25s,box-shadow .25s; will-change:transform;line-height:1; } .btn:focus-visible{outline:2px solid var(--olive);outline-offset:3px} .btn--primary{background:var(--olive);color:var(--cream);box-shadow:var(--shadow-sm)} .btn--primary:hover{background:var(--olive-2);transform:translateY(-2px);box-shadow:var(--shadow-md)} .btn--ghost{background:transparent;color:var(--ink);border-color:var(--line)} .btn--ghost:hover{border-color:var(--ink);transform:translateY(-2px)} .btn--on-dark{background:var(--cream);color:var(--ink)} .btn--on-dark:hover{background:#fff;transform:translateY(-2px)} .btn--ghost-dark{background:transparent;color:var(--cream);border-color:var(--line-d)} .btn--ghost-dark:hover{border-color:var(--cream)} .textlink{font-family:var(--mono);font-size:12.5px;letter-spacing:.12em;text-transform:uppercase; display:inline-flex;align-items:center;gap:.6em;color:var(--olive);transition:gap .25s} .textlink:hover{gap:1em} .textlink svg{width:16px;height:16px} /* ---------- header ---------- */ .site-header{ position:fixed;inset:0 0 auto 0;z-index:60; display:flex;align-items:center;justify-content:space-between;gap:20px; padding:14px var(--pad); background:color-mix(in srgb,var(--cream) 82%,transparent); backdrop-filter:saturate(140%) blur(12px);border-bottom:1px solid transparent; transition:border-color .3s,background .3s,padding .3s; } .site-header.scrolled{border-color:var(--line);padding-block:10px} .brand{display:flex;align-items:baseline;gap:.5em;font-family:var(--serif);font-size:26px;font-weight:600;letter-spacing:.01em} .brand .amp{color:var(--olive)} .brand small{font-family:var(--mono);font-size:10px;letter-spacing:.28em;text-transform:uppercase;color:var(--muted);font-weight:400} .nav{display:flex;align-items:center;gap:28px} .nav a{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink);opacity:.8;transition:opacity .2s} .nav a:hover{opacity:1;color:var(--olive)} .header-cta{display:flex;align-items:center;gap:14px} .header-phone{font-family:var(--mono);font-size:12.5px;letter-spacing:.06em;color:var(--ink)} .burger{display:none;background:none;border:0;padding:8px;cursor:pointer} .burger span{display:block;width:24px;height:2px;background:var(--ink);margin:5px 0;transition:.3s} /* mobile menu */ .mobile-menu{position:fixed;inset:0;z-index:70;background:var(--ink);color:var(--cream); transform:translateY(-100%);transition:transform .5s cubic-bezier(.7,0,.2,1); display:flex;flex-direction:column;justify-content:center;gap:6px;padding:var(--pad)} .mobile-menu.open{transform:translateY(0)} .mobile-menu a{font-family:var(--serif);font-size:34px;padding:10px 0;border-bottom:1px solid var(--line-d)} .mobile-menu .mm-close{position:absolute;top:18px;right:var(--pad);font-family:var(--mono);font-size:12px;letter-spacing:.2em;background:none;border:0;color:var(--cream);cursor:pointer} /* ---------- hero ---------- */ .hero{position:relative;padding-top:clamp(120px,16vh,180px);padding-bottom:var(--gap)} .hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(24px,5vw,64px);align-items:center} .hero-media{position:relative} .hero-media .frame{position:relative;border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--shadow-lg); background:linear-gradient(150deg,var(--sage-2),var(--stone-soft))} .hero-media img{width:100%;height:100%;object-fit:cover;aspect-ratio:4/5} .hero-badge{position:absolute;left:-18px;bottom:26px;background:var(--paper);border:1px solid var(--line); border-radius:14px;padding:14px 18px;box-shadow:var(--shadow-md);display:flex;gap:12px;align-items:center} .hero-badge .rate{font-family:var(--serif);font-size:30px;line-height:1;color:var(--olive)} .hero-badge .stars{color:var(--gold);font-size:13px;letter-spacing:1px} .hero-badge .cap{font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;color:var(--muted);text-transform:uppercase} .rail{position:absolute;left:calc(var(--pad) * -.4);top:0;writing-mode:vertical-rl;transform:rotate(180deg); font-family:var(--mono);font-size:11px;letter-spacing:.3em;text-transform:uppercase;color:var(--muted)} /* trust pills row */ .trust-row{display:flex;flex-wrap:wrap;gap:10px 12px;margin-top:26px} .pill{display:inline-flex;align-items:center;gap:.5em;font-family:var(--mono);font-size:11px;letter-spacing:.1em; text-transform:uppercase;color:var(--muted);border:1px solid var(--line);border-radius:999px;padding:8px 13px} .pill svg{width:14px;height:14px;color:var(--olive)} /* ---------- marquee (trust strip) ---------- */ .marquee{overflow:hidden;border-block:1px solid var(--line);background:var(--paper);padding-block:16px} .marquee-track{display:flex;gap:48px;width:max-content;animation:marq 34s linear infinite} .marquee--dark{background:var(--ink);border-color:var(--line-d)} .marquee--dark .m-item{color:var(--cream)} .m-item{font-family:var(--mono);font-size:12.5px;letter-spacing:.2em;text-transform:uppercase;color:var(--muted); display:inline-flex;align-items:center;gap:48px;white-space:nowrap} .m-item::after{content:"✦";color:var(--brass)} @keyframes marq{to{transform:translateX(-50%)}} /* ---------- cards / services ---------- */ .grid{display:grid;gap:clamp(14px,1.6vw,22px)} .grid-3{grid-template-columns:repeat(3,1fr)} .grid-2{grid-template-columns:repeat(2,1fr)} .card{ background:var(--paper);border:1px solid var(--line);border-radius:var(--r); padding:clamp(22px,2.4vw,30px);box-shadow:var(--shadow-sm);position:relative;overflow:hidden; transition:transform .35s cubic-bezier(.2,.7,.2,1),box-shadow .35s,border-color .35s; } .card:hover{transform:translateY(-6px);box-shadow:var(--shadow-md);border-color:var(--stone)} .card .ico{width:46px;height:46px;color:var(--olive);margin-bottom:18px} .card .ico svg{width:100%;height:100%;stroke-width:1.4} .card h3{margin-bottom:.35em} .card p{color:var(--muted);font-size:15.5px;margin:0} .card .idx{position:absolute;top:20px;right:22px;font-family:var(--mono);font-size:11px;letter-spacing:.1em;color:var(--stone)} .card--link .textlink{margin-top:18px} /* ---------- dark band ---------- */ .band{background:var(--ink);color:var(--cream)} .band .lead,.band p{color:var(--muted-d)} .band .eyebrow{color:var(--sage-2)} .band .eyebrow--dash::after{background:var(--line-d)} .band h1,.band h2,.band h3{color:var(--cream)} .band .kicker{color:var(--muted-d)} /* story */ .story-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(24px,5vw,64px);align-items:center} .story-media img{border-radius:var(--r-lg);box-shadow:var(--shadow-lg);aspect-ratio:4/5;object-fit:cover;width:100%} .pull{font-family:var(--serif);font-style:italic;font-size:clamp(24px,3.2vw,38px);line-height:1.25;color:var(--cream)} /* video section */ .video-grid{display:grid;grid-template-columns:1.4fr 1fr;gap:18px} .video-card{position:relative;border-radius:var(--r);overflow:hidden;background:#000;box-shadow:var(--shadow-md);border:1px solid var(--line)} .video-card video{width:100%;height:100%;object-fit:cover;display:block} .video-card .tag{position:absolute;left:14px;top:14px;font-family:var(--mono);font-size:10.5px;letter-spacing:.14em; text-transform:uppercase;color:#fff;background:rgba(0,0,0,.5);padding:6px 10px;border-radius:999px;backdrop-filter:blur(4px)} /* pricing */ .price-card{background:var(--paper);border:1px solid var(--line);border-radius:var(--r);padding:clamp(24px,2.6vw,34px); display:flex;flex-direction:column;gap:16px;transition:transform .3s,box-shadow .3s,border-color .3s} .price-card:hover{transform:translateY(-6px);box-shadow:var(--shadow-md)} .price-card.featured{background:var(--ink);color:var(--cream);border-color:var(--ink)} .price-card.featured h3,.price-card.featured .p-list li{color:var(--cream)} .price-card.featured .p-list li::before{color:var(--sage-2)} .price-card .p-top{display:flex;align-items:baseline;justify-content:space-between;gap:12px;border-bottom:1px solid var(--line);padding-bottom:14px} .price-card.featured .p-top{border-color:var(--line-d)} .p-badge{font-family:var(--mono);font-size:10px;letter-spacing:.16em;text-transform:uppercase;color:var(--brass)} .p-list{list-style:none;margin:0;padding:0;display:grid;gap:9px} .p-list li{font-size:15px;color:var(--muted);padding-left:24px;position:relative} .price-card.featured .p-list li{color:var(--muted-d)} .p-list li::before{content:"";position:absolute;left:0;top:.72em;width:12px;height:2px;border-radius:2px;background:var(--olive)} /* ---------- FAQ ---------- */ .faq{max-width:820px;margin-inline:auto} .faq-item{border-bottom:1px solid var(--line)} .faq-q{width:100%;text-align:left;background:none;border:0;cursor:pointer;padding:22px 44px 22px 0;position:relative; font-family:var(--serif);font-size:clamp(19px,2vw,24px);color:var(--ink)} .faq-q::after{content:"+";position:absolute;right:6px;top:50%;transform:translateY(-50%);font-family:var(--sans); font-size:26px;color:var(--olive);transition:transform .3s} .faq-item.open .faq-q::after{content:"−"} .faq-a{max-height:0;overflow:hidden;transition:max-height .4s ease} .faq-a p{color:var(--muted);font-size:16px;padding-bottom:22px;margin:0} /* ---------- form ---------- */ .quote-form{display:grid;gap:14px;grid-template-columns:1fr 1fr} .field{display:flex;flex-direction:column;gap:6px} .field.full{grid-column:1 / -1} .field label{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)} .field input,.field select{ font-family:var(--sans);font-size:16px;padding:14px 16px;border:1px solid var(--line);border-radius:var(--r-sm); background:var(--paper);color:var(--ink);transition:border-color .2s,box-shadow .2s;width:100%} .field input:focus,.field select:focus{outline:none;border-color:var(--olive);box-shadow:0 0 0 3px color-mix(in srgb,var(--olive) 16%,transparent)} .form-note{font-family:var(--mono);font-size:11px;letter-spacing:.06em;color:var(--muted)} /* ---------- footer ---------- */ .site-footer{background:var(--ink);color:var(--cream);padding-top:var(--gap)} .footer-marq{overflow:hidden;padding-block:8px 30px;border-bottom:1px solid var(--line-d);margin-bottom:40px} .footer-marq .mw{font-family:var(--serif);font-size:clamp(48px,11vw,140px);line-height:.9;color:transparent; -webkit-text-stroke:1px var(--line-d);white-space:nowrap;display:flex;gap:.4em;animation:marq 40s linear infinite;width:max-content} .footer-cols{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:30px} .footer-cols h4{font-family:var(--mono);font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--sage-2);margin:0 0 14px} .footer-cols a,.footer-cols li{color:var(--muted-d);font-size:15px;line-height:2} .footer-cols a:hover{color:var(--cream)} .footer-cols ul{list-style:none;margin:0;padding:0} .footer-bottom{border-top:1px solid var(--line-d);margin-top:40px;padding-block:22px; display:flex;justify-content:space-between;gap:14px;flex-wrap:wrap; font-family:var(--mono);font-size:11px;letter-spacing:.08em;color:var(--muted-d)} /* ---------- mobile sticky CTA bar ---------- */ .mobile-bar{position:fixed;inset:auto 0 0 0;z-index:55;display:none;gap:1px; background:var(--line);box-shadow:0 -6px 20px rgba(24,28,22,.12)} .mobile-bar a{flex:1;background:var(--paper);color:var(--ink);text-align:center;padding:14px 6px; font-family:var(--mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;display:flex;flex-direction:column;align-items:center;gap:5px} .mobile-bar a.primary{background:var(--olive);color:var(--cream)} .mobile-bar svg{width:18px;height:18px} /* ---------- reveal animation ---------- */ /* scroll reveals: IntersectionObserver adds .in; grid children cascade via transition-delay (title first, cards in sequence) */ .reveal{opacity:0;transform:translateY(30px);transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1)} .reveal.in{opacity:1;transform:none} .grid>.reveal:nth-child(2),.std-grid>.reveal:nth-child(2){transition-delay:.1s} .grid>.reveal:nth-child(3),.std-grid>.reveal:nth-child(3){transition-delay:.2s} .grid>.reveal:nth-child(4){transition-delay:.3s} .grid>.reveal:nth-child(5){transition-delay:.4s} .grid>.reveal:nth-child(6){transition-delay:.5s} /* ---------- responsive ---------- */ @media (max-width:960px){ .grid-3{grid-template-columns:repeat(2,1fr)} .hero-grid,.story-grid,.video-grid{grid-template-columns:1fr} .hero-media{order:-1} .rail{display:none} .footer-cols{grid-template-columns:1fr 1fr} } @media (max-width:640px){ .nav,.header-phone{display:none} .burger{display:block} .grid-3,.grid-2{grid-template-columns:1fr} .quote-form{grid-template-columns:1fr} .mobile-bar{display:flex} body{padding-bottom:64px} .footer-cols{grid-template-columns:1fr} .hero-badge{left:12px} } @media (prefers-reduced-motion:reduce){ *{animation-duration:.001ms !important;animation-iteration-count:1 !important;transition-duration:.001ms !important;scroll-behavior:auto} .reveal{opacity:1;transform:none} } /* ===================== v3: video hero, lenis, standard ===================== */ .hero--video{position:relative;min-height:94vh;display:flex;align-items:center;color:var(--cream);padding-top:0;overflow:hidden} .hero-bg{position:absolute;inset:0;z-index:0;background:linear-gradient(140deg,var(--ink),#1c2a1b 55%,#2c3d28)} .hero-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:opacity .7s ease} .hero-video.dim{opacity:.5} .hero-overlay{position:absolute;inset:0;z-index:1;background:linear-gradient(90deg,rgba(15,19,14,.9) 0%,rgba(15,19,14,.62) 46%,rgba(15,19,14,.2) 100%),linear-gradient(0deg,rgba(15,19,14,.75),transparent 42%)} .hero--video .hero-content{position:relative;z-index:2;max-width:780px} .hero--video .eyebrow{color:var(--sage-2)} .hero--video .eyebrow--dash::after{background:rgba(242,238,227,.3)} .hero--video h1,.hero--video .display{color:var(--cream)} .hero--video .lead{color:rgba(242,238,227,.84)} .hero--video .pill{color:rgba(242,238,227,.82);border-color:rgba(242,238,227,.24)} .hero--video .pill svg{color:var(--sage-2)} .scroll-cue{position:absolute;left:var(--pad);bottom:26px;z-index:2;font-family:var(--mono);font-size:10.5px;letter-spacing:.24em;text-transform:uppercase;color:rgba(242,238,227,.6);display:flex;align-items:center;gap:12px} .scroll-cue .line{width:46px;height:1px;background:linear-gradient(90deg,var(--sage-2),transparent);transform-origin:left;animation:cue 2s ease-in-out infinite} @keyframes cue{0%,100%{transform:scaleX(.4);opacity:.5}50%{transform:scaleX(1);opacity:1}} @media (max-width:760px){.hero--video{min-height:86vh}.scroll-cue{display:none}} /* hero eyebrow: no trailing dash, tighter tracking so the trust line sits clean */ .hero-eyebrow{letter-spacing:.16em;flex-wrap:wrap;row-gap:.2em} .hero-eyebrow span{color:inherit} /* ZIP service-area checker (sits on the dark Service Area band) */ .zip-check{display:flex;gap:10px;flex-wrap:wrap;max-width:440px;margin-top:26px} .zip-check input{flex:1 1 170px;min-width:150px;font-family:var(--sans);font-size:16px; padding:14px 18px;border:1px solid var(--line-d);border-radius:999px; background:rgba(242,238,227,.06);color:var(--cream);transition:border-color .2s,box-shadow .2s} .zip-check input::placeholder{color:var(--muted-d)} .zip-check input:focus{outline:none;border-color:var(--sage);box-shadow:0 0 0 3px rgba(140,160,125,.22)} .zip-check .btn{flex:0 0 auto} .zip-result{margin-top:16px;min-height:1.3em;font-family:var(--mono);font-size:12.5px;letter-spacing:.04em;color:var(--muted-d)} .zip-result.ok{color:var(--sage-2)} .zip-result.no{color:var(--stone-soft)} /* smooth scroll (Lenis) */ html.lenis,html.lenis body{height:auto} .lenis.lenis-smooth{scroll-behavior:auto !important} .lenis.lenis-smooth [data-lenis-prevent]{overscroll-behavior:contain} .lenis.lenis-stopped{overflow:hidden} /* standard / why-us (dark band) */ .std-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,2vw,26px);margin-top:44px} .std-card{border:1px solid var(--line-d);border-radius:var(--r);padding:clamp(22px,2.4vw,32px);transition:border-color .35s,transform .35s} .std-card:hover{border-color:var(--sage);transform:translateY(-4px)} .std-card .ico{width:34px;height:34px;color:var(--sage-2);margin-bottom:16px} .std-card .ico svg{width:100%;height:100%;stroke-width:1.4} .std-card h3{margin:0 0 .4em;color:var(--cream);font-size:clamp(20px,2vw,24px)} .std-card p{color:var(--muted-d);font-size:15px;margin:0} .stat-row{display:flex;flex-wrap:wrap;gap:clamp(28px,5vw,72px);margin-top:48px;padding-top:36px;border-top:1px solid var(--line-d)} .stat .k{font-family:var(--serif);font-size:clamp(42px,5vw,64px);line-height:1;color:var(--cream)} .stat .l{font-family:var(--mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--sage-2);margin-top:10px} @media (max-width:760px){.std-grid{grid-template-columns:1fr}}